• Posts Tagged ‘Periódico científico’

    O Marketing aplicado aos periódicos científicos

    by  • 26/09/2011 • Biblioteconomia • 0 Comments

    BOMFÁ, Cláudia Regina Ziliotto; FREITAS, Maria do Carmo Duarte; CASTRO, João Ernesto E.; SELIG, Paulo Mauricio. O marketing aplicado aos periódicos científicos. In: SEPROSUL: Semana de Engenharia de Produção Sul-Americana, 7., 2007. . Salto: UDELAR, 2007. 6 p. “Assim, o objetivo deste artigo é relatar as estratégias de marketing de relacionamento adotadas para aproximar os clientes (leitores, autores e avaliadores) da...

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    Publishing perishing? Towards tomorrow’s information architecture

    by  • 03/11/2009 • Biblioteconomia • 0 Comments

    SERINGHAUS, Michael; GERSTEIN, Mark B . Publishing perishing? Towards tomorrow’s information architecture. BMC Bioinformatics,  v. 8, n. 17, Jan. 2007, 5 f. DOI:10.1186/1471-2105-8-17. - Ideally, scientists should record and share all useful findings - Some facts are simply too trivial to merit a whole paper, so isolated findings or negative results are often withheld...

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    Semantic publishing: the coming revolution in scientific journal publishing

    by  • 03/11/2009 • Biblioteconomia • 0 Comments

    SHOTTON; David. Semantic publishing: the coming revolution in scientific journal publishing. Learned Publishing, v. 22, n. 2, Apr. 2009, p. 85–94. doi:10.1087/2009202. - As the primary dissemination channel and public record of new research results, journal publication is a vital ingredient of the scholarly workflow, and its key commodity, the original research article, is...

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    Electronic journals and their unbundled functions in scholarly communication

    by  • 03/11/2009 • Biblioteconomia • 0 Comments

    "This article investigates the usage and views of scientific, technological and medical (STM) researchers on the traditional scholarly journals (both of print and electronic versions) as the core medium of scholarly communication,and attempts to identify the present situation and future direction." (p. 1403) "The authors examine in this article possibilities of partial replacement of the...

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